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    Home»WWE»JBL Explains Why WWE Having AEW As Competition Is Good For Them
    WWE

    JBL Explains Why WWE Having AEW As Competition Is Good For Them

    Lajina HossainBy Lajina HossainSeptember 16, 2025Updated:September 16, 2025No Comments3 Mins Read
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    JBL believes WWE having AEW as competition is nothing but a positive for them.

    On a recent episode of Something To Wrestle, WWE Hall of Famer JBL spoke in-depth about the company being in competition with AEW and why he believes itâ€s a good thing for them.

    “I think it makes it better. I think it makes it a lot better,†JBL said. “The times that Vince did things that were crazy was when he was bored. He came up with ICOPRO when WCW had no ratings. Of course, then he had, unfortunately, the government trial against him at the same time, which took his time away and really hurt the business, but thatâ€s when he came up with ICOPRO.

    “He came up with the XFL when WCW was no longer around later. When you have no competition… creative guys need to fill a void somewhere, and thereâ€s no reason to fill it with wrestling because you donâ€t have competition. Thatâ€s just my opinion. I would imagine, when you donâ€t have (competition), itâ€s hard to put your feet to the fire. I know with Vince, when things went bad, I would see him, and he was almost like, ‘Fantastic, I get to go to work.â€

    “He gets to pull the company out of a tailspin or gets to pull something out of a fire. He loved that. And I think all creative guys do. And when you donâ€t have somebody to beat, I think it hurts the business. So I think itâ€s really good for WWE. I think their show is absolutely on fire and all the stuff theyâ€re doing is a response to… I donâ€t think AEW is big competition – you could argue how big they are as competition, I donâ€t think itâ€s much – but they do respond.

    JBL believes WWE competing with AEW has a huge positive effect on the business

    “And I think that has a huge positive effect on the business. And then you have other companies trying to be a part of this. I think itâ€s huge to have two companies. It was huge (working for WWE when WCW was competition). Absolutely huge. You wanted to beat them. You wanted to see what they had on their show and you wanted to go up against it. You wanted to be the guy to bat. And when thereâ€s no competition, what happens if you shit the bed? It doesnâ€t really matter.

    “I understand your pride as a performer, I get all that stuff, but if thereâ€s no consequence for it, like, ‘Okay, it wasnâ€t good that week, weâ€ll try again next week.†If youâ€re not good when you have competition, and youâ€re going up against something that competition has, and you lose, youâ€re either gotten rid of or youâ€re put way down on the roster somewhere.

    “You wonâ€t be in that spot again. So you love the competition. And I think the times that WWE has not been creative, and they tried to find their own competition within themselves, thatâ€s when they did ECW, thatâ€s when they did NWA, thatâ€s when they did all kinds of stuff – it just hasnâ€t worked very well.†[H/T: WrestleTalk]

    READ MORE: “Blow Me†– JBL Crudely Responds To Fans Upset That WWE Is Counter-Programming AEW

    What do you make of JBLâ€s overall comments? Do you believe competition from companies like AEW is good for WWE? Let us know your overall thoughts by sounding off in the comments section below.

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    Lajina Hossain
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    Lajina Hossain is a full-time game analyst and sports strategist with expertise in both video games and real-life sports. From FIFA, PUBG, and Counter-Strike to cricket, football, and basketball – she has an in-depth understanding of the rules, strategies, and nuances of each game. Her sharp analysis has made her a trusted voice among readers. With a background in Computer Science, she is highly skilled in game mechanics and data analysis. She regularly writes game reviews, tips & tricks, and gameplay strategies for 6up.net.

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